It seemed that the critically acclaimed Call of Duty: Black Ops has made a huge wave in the gaming world, as it has somehow broke a release record for the computer entertainment world. When Black Ops were launched, it racked in 5.6 million copies on first day of release. Now, they’ve smashed their previous title Call of Duty: Modern Warfare 2’s $550 million sales figure in the first five days, with a new record of $650 million in the same period for Black Ops.

“Call of Duty has become the first entertainment property in history to set five-day launch records for two consecutive years across all forms of entertainment,” said Bobby Kotick, CEO of Activision Blizzard. “The title’s success illustrates the mass appeal of interactive entertainment as millions of consumers are choosing to play Call of Duty: Black Ops at unprecedented levels rather than engage in other forms of media. The number of people playing online and the number of hours they are playing demonstrates how online gaming has become a mainstream form of entertainment and certainly validates Activision Blizzard’s leadership role in online entertainment.”

Activision also cited Microsoft in noting that on day one, 5.9 million multiplayer hours (2.9 million unique users) were logged playing Black Ops.

SOURCE via Activision