Microsoft to introduce a new ‘web-based Marketplace’ alongside Mango
The ‘Mango’ update that Microsoft will bring this autumn will include a new web-based Marketplace, something that Microsoft didn’t mention during their big Windows Phone event.
That will of course let you browse and buy apps right from your favourite web browser, and then have them installed on your phone over-the-air using its regular notification system. SMS would only be used in instances where that service is not already turned on, and in that case there would still be “no links or added engagement on the phone.” Customers can also choose to send themselves an email with a link to the app but, again, it expects most folks to simply let apps install in the background.
You’ll also be able to take advantage of various social networking tie-ins to share apps with your friends, and the Marketplace will hang onto your download history so you can easily reinstall all of your apps if you switch phones.
SOURCE via Microsoft
